Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
- Instagram signs on to the time well spent movement with new ‘You’re all caught up’ notifications Jul 3, 2018 by Amy Gesenhues Starting today, the app will start displaying a message that lets users know when they have seen every post in their feed from the last 48 hours.
- Instagram testing open-ended questions in Stories to make content more interactive Jul 3, 2018 by Amy Gesenhues The Facebook-owned app confirmed it is testing a feature that would let users include open-ended questions within a Story.
- Report: Feds widen scope of Facebook/Cambridge Analytica scandal probe Jul 3, 2018 by Robin Kurzer The FBI, the SEC and the FTC have reportedly joined the Department of Justice in the investigation, which will include a deeper look at Zuckerberg’s Congressional testimony.
- Post-GDPR, Purch points to 70 percent consent rates and the sweet spot for contextual targeting Jul 3, 2018 by Barry Levine Per this publishing/performance marketing platform, here’s how consent for data-based targeting and context for non-data targeting may thrive.
- Vistar launches online storefront for complete DOOH deals Jul 3, 2018 by Barry Levine Called Deals Discovery, it lets self-service ad buyers find, price and purchase outdoor signage entirely online.
Search News From Around The Web:
About The Author
Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is an OMCP Certified Link Building Trainer. Based in Washington DC, Debra is also a columnist for Search Engine Land, has written for or been featured in numerous tech publications and is active on the search marketing conference circuit as a speaker and trainer. Debra serves as a judge for the Landy Awards and is the President of Alliance-Link.com. Connect with Debra on Twitter and LinkedIn to stay in touch.
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