Responsive Web Design and Google Rankings

Google has been very candid in that Google Search will give preferential ranking to sites that are mobile-friendly.  Responsive web design is not a passing trend.  It is easy to forget that online marketing strategies have two sides to them.  First, sites need to have quality content.  Second, the platform the content is posted on needs to be fully-functional.  The best content is worth substantially less in the event mobile device users cannot view it.  Latest News in Google Rankings and the Hummingbird AlgorithmHummingbird was released several weeks ago, and not much has changed for websites that have engaged in best practice regarding SEO techniques.  In fact, many sites experienced improved rankings and conversion rates after Hummingbird.  It is important to engage in SEO the right way the first time, and it is important to tweak strategies as necessary.  Google has recognized the prevalence of mobile search.  It is predicted that mobile search will surpass searches con
http://www.smartestphoneapps.com/responsive-web-design-and-google-rankings/

Smartphone Influences Purchase Decision

Recent research suggests that 39% of instances in which a consumer left a store without completing a purchase involved the influence of a smartphone.  Calendar alert? Urgent text message? Compelling marketing tactic from a direct competitor? Popup coupon from a neighboring establishment? It’s your guess.http://www.smartestphoneapps.com/mobile-marketing/  Edward Scutari, Ph.D., M.B.A.
http://www.smartestphoneapps.com/consumer-left-a-store-without-completing-a-purchase-involved-the-influence-of-a-smartphone/

Social Predictions 2014

Social media has been on a roll, and the majority of marketers will increase their social media budgets this year (source: Webmarketing123). The challenge in planning for a year ahead in social, however, is that the channel is rarely, if ever, predictable. In 2013, for example, brands experimented with new content formats and social selling strategies. Conversely, emerging social networks like Pinterest started honing in on ways to monetize their efforts. Predications based on current and emerging trends: People used to think of Pinterest, YouTube and Instagram as outlets for visual content, but with updates to Twitter, LinkedIn and Facebook, every social channel now prioritizes photos and images, and organizations that ignore this trend do so at their peril. Being successful on social media with imagery doesn’t require a massive creative spend; it mandates a clear understanding of the types of content your audience wants and an understanding that bite-sized content will win the day
http://www.informationtosucceed.com/social-predictions-2014

New Information on the Consumer Decision-Making Process

An astounding 97% of consumers utilize online media at some point in the decision-making process.  Online media is especially prevalent when consumers make purchasing decisions at local establishments while on the go.  The widespread popularity of mobile search has boosted local SEO and changed the consumer decision-making process.  Consumers increasingly rely on mobile technology for information before making a purchase at a local storefront.What This Means for Small BusinessesThis is good news for small businesses.  Small businesses with local storefronts are most likely to receive higher rankings on Google Search, especially when they have mobile-friendly websites.  Small businesses also have an almost unprecedented chance to connect with local customers a short time before the purchase is completed through different mobile marketing methods.  Local SEO remains one of the most effective marketing methods for hyper-local storefronts.Also, this means that small businesses need
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consumer left a store without completing a purchase involved the influence of a smartphone.

Recent research suggests that 39% of instances in which a consumer left a store without completing a purchase involved the influence of a smartphone.  Calendar alert? Urgent text message? Compelling marketing tactic from a direct competitor? Popup coupon from a neighboring establishment? It’s your guess.http://www.smartestphoneapps.com/mobile-marketing/  Edward Scutari, Ph.D., M.B.A.
http://www.smartestphoneapps.com/consumer-left-a-store-without-completing-a-purchase-involved-the-influence-of-a-smartphone/

Need For A Mobile Website

The days of dial-up are over! Recent research suggests that 74% of consumers will only wait 5 seconds for a web page to load on their mobile device before bouncing.  Get a mobile website that works.  Remember that every second of lag time could be a lost opportunity. http://www.smartestphoneapps.com/mobile-websites/Edward Scutari, Ph.D., M.B.A.
http://www.smartestphoneapps.com/need-for-a-mobile-website/

Focus on the User Experience: SEO, Mobile Apps, and Responsive Web Design

Mobile app development and trends in responsive web design will have a notable impact on how users interact with the Internet in the near future.  This theory has been widely recognized in mainstream news sources as well as industry experts.  The New York Times published a recent article that suggested mobile search will diminish the widespread popularity of Google Search due to the changing face of how users interact with mobile devices.  Mobile apps allow users to go directly to the site or service they want.  A recent article in the Times described mobile apps as analogous to a “specialty store” and Google Search as analogous to a “grocery store.” It remains unlikely that users will stop interacting with major search engines altogether.  One of the crucial elements to success online is responsive web design.  Users expect the same experience when visiting a website from a personal computer as when visiting a website from a mobile device.  Different variables includi
http://www.smartestphoneapps.com/focus-on-the-user-experience-seo-mobile-apps-and-responsive-web-design/

6 Smartphone Apps for Smart Moms in 2014

Smartphone Apps For Busy Moms Photo credits: rajkumar1220 Smart moms make sure they always have their smartphone loaded up with helpful apps to get through the day. The problem is that there are so many mobile applications out there these days it can be difficult to find the ones that are actually useful for mothers. Fear no more. We've put together a list of six mobile apps that smart moms are going to want to have in their smartphones this year. Six Super Mom-Friendly Smartphone Apps Here's a look at six specific apps that will help mothers with a variety of tasks and problems that may arise on a daily basis. Kraft iFood Assistant - Planning family meals and shopping excursions is a big part of a the day for a lot of mothers, and the Kraft iFood Assistant is really helpful with creating shopping lists and planning meals for the week. Target for iPad - While this smartphone app is geared toward Target stores only, many moms find it very useful. Additionally, it offers personalized de
http://www.informationtosucceed.com/6-smartphone-apps-for-smart-moms-in-2014

Press Release Marketing For Reputation Management

Photo credits: Northern Ireland Executive Here are some specific tips for using press releases to help with reputation management online. If you're dealing with reputation management for an individual or a business of any size, you're going to want to take a serious look at press release marketing as a way to help. You may not think this would help, but with a little money and a great writer, it's amazing what you can do to "clean up" a tarnished reputation online. Tips for Press Release Marketing Here are some specific tips for using press releases to help with reputation management online. Be Timely - The first thing you need to keep in mind is that the Internet allows information to travel quickly. If someone's reputation is being harmed online, the damage can quickly increase as the rumors or information spreads. To combat this, make sure you're quick with releasing press releases. Be Honest - Another thing you want to make sure you do is to be honest in any press release you put
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Finding Reliable Online Reputation Management Service

Photo credits: John Uhri Online Reputation Management If you're trying to find a reliable online reputation management service, you are definitely not alone. From business executives to movie stars to normal everyday people, everyone has one reason at least to worry about information about them that's available online. We're going to go over some specific tips you can use to make sure you find a reputable company to work with when trying to manage your reputation on the Internet. Because it's so easy to publish information these days, false information can spread really quickly and damage a person's reputation. How to Find the Best Here's a look of what you want to do to make sure you find the best online reputation management service for you personally. The good news is that with a little work, you're sure to find someone who can help you. Needs & Wants - One of the first things you want to do is sit down and create two lists. One should include everything you need from a reputation
http://www.informationtosucceed.com/finding-reliable-online-reputation-management-service

Free Retirement Income Analysis

Free Customized Retirement Income Analysis  Click Here or On The Image for a Free Retirement Income Analysis By Keith Springer
http://www.informationtosucceed.com/free-retirement-income-analysis

Keith Springer's Short Video Market Update- January 14th, 2014

Keith Springer Short Video Market Update- January 14th, 2014

http://www.informationtosucceed.com/keith-springer-short-video-market-update-january-14th-2014