Local Business Owners: How to Tackle Search Engine Updates and Generate Leads

Local Business Owners: How to Tackle Search Engine Updates and Generate Leads Dominate The Search Results Pages - Linking New Customers To Your Business Internet marketers focus on search engine updates, social media platform updates, and various online paid advertisements full-time.  Google Search is notorious for providing confusing or somewhat cryptic clues for businesses to achieve superior rankings.  Internet marketing is fast-paced, dynamic, and Continue reading The post Local Business Owners: How to Tackle Search Engine Updates and Generate Leads appeared first on Dominate The Search Results Pages.
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Hire A SEO Consultant For Local Search Engine Optimization

Hire A SEO Consultant For Local Search Engine Optimization Dominate The Search Results Pages - Linking New Customers To Your Business Design your original business plan to include what you do well, and hire consultants to assist with things such as accounting and local search engine optimization.  Allocate your time and resources wisely to drive return on investment. Use big data Continue reading The post Hire A SEO Consultant For Local Search Engine Optimization appeared first on Dominate The Search Results Pages.
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Three Essentials for Internet Marketing Success and Lead Generation

Three Essentials for Internet Marketing Success and Lead Generation Dominate The Search Results Pages - Linking New Customers To Your Business Many people are under the misconception that the Internet is a great place to make millions overnight.  Businesses on major e-commerce platforms frequently focus on the best way to save a quarter per transaction by using less expensive packing materials.  Continue reading The post Three Essentials for Internet Marketing Success and Lead Generation appeared first on Dominate The Search Results Pages.
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Video SEO

Video SEO Dominate The Search Results Pages - Linking New Customers To Your Business Explore video search engine optimization marketing campaigns on YouTube.  Focus on content more than production, and try a few different YouTube channels.  Gain visibility, increase brand recognition, and drive conversion rates with VSEO marketing on YouTube.  Continue posting quality content Continue reading The post Video SEO appeared first on Dominate The Search Results Pages.
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SMS Text Messaging

Research shows that almost all text messages are read within minutes of receipts. This makes the use of texting in your marketing campaigns highly valuable.http://www.smartestphoneapps.com/mobile-marketing/sms-mobile-marketing/Edward Kundahl, Ph.D., M.B.A.www.SmartestPhoneApps.com and www.BusinessCreatorPlus.comThe post SMS Text Messaging appeared first on Smartest Phone Apps.
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Why SMS Marketing Makes Sense

Maybe you have been hearing about companies using text messaging, also known as SMS messaging, to market their products or services. Maybe you have even received these messages as a consumer yourself. After hearing about or seeing these messages, if you have been considering utilizing texting as a way of reaching your customers and prospects but are not sure if you should, let us help you decide.SMS Marketing is AffordableThe cost to set up and implement a text-based marketing effort is incredibly low. In fact, such a campaign may be one of the least expensive mobile marketing activities you ever engage in.Text Messages Get Immediate AttentionUnlike emails which often get read at later times—or never read—most text messages are read within five minutes of receipt. The percent of text messages not read is incredibly low as well, giving you a better chance of response. The immediate read nature of texts makes this method of marketing ideal for generating almost real-time responses.S
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Start the right buzz both online and offline

Start the right buzz both online and offline Dominate The Search Results Pages - Linking New Customers To Your Business Do not underestimate the presence a small, local business can create online.  Start the right buzz both online and offline.  Have your local SEO efforts compliment your local marketing efforts in your community.  Get people talking, and gain positive PR Continue reading The post Start the right buzz both online and offline appeared first on Dominate The Search Results Pages.
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How to be the Go-To Person in Your City

How to be the Go-To Person in Your City Dominate The Search Results Pages - Linking New Customers To Your Business Many entrepreneurs fail as soon as they fail to define their niche.  It is important to recognize that a niche does not have to be an untapped market.  A niche can involve service in a geographic location; a service in Continue reading The post How to be the Go-To Person in Your City appeared first on Dominate The Search Results Pages.
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Affordability Of Text Messaging

Because SMS marketing is always permission-based, your efforts are highly targeted. The affordability of texting as a marketing delivery mechanism simply cannot be beat.http://www.smartestphoneapps.com/mobile-marketing/sms-mobile-marketing/Edward Kundahl, Ph.D., M.B.A.www.SmartestPhoneApps.com and www.BusinessCreatorPlus.comThe post Affordability Of Text Messaging appeared first on Smartest Phone Apps.
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When Mobile Marketing Excels

Most small business owners or marketers are aware of the growth in their site visitorship by mobile users. By looking at your analytics, you can likely see an increase in mobile use for your site today versus a year or two ago. This trend is not going to end any time soon and, in fact, is expected to continue.Understanding that mobile is here to stay (and grow), it is important that you know how to capitalize on this to avoid losing out on valuable visits and, ultimately, market share. We have put together a list of some of the ways in which mobile marketing excels to give you some ideas about how and where you can implement it in your campaigns.Current Events or SituationsMobile is all about immediacy, which means there is almost no better way to include mobile in your marketing mix than to take advantage of a current event or situation. For example, if your city is in the midst of a big storm, a restaurant could take photos of warm foods with a special offer and cascade it out via m
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A Brief Guide to Mobile Websites, Google Rankings, Lead Generation, and Increased ROI

A Brief Guide to Mobile Websites, Google Rankings, Lead Generation, and Increased ROI Dominate The Search Results Pages - Linking New Customers To Your Business Google Search has always worked to connect searchers with the most relevant results.  Businesses that have mobile websites have a definite advantage on Google.  It is important to recognize that mobile search currently accounts for over half of all searches Continue reading The post A Brief Guide to Mobile Websites, Google Rankings, Lead Generation, and Increased ROI appeared first on Dominate The Search Results Pages.
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Create a comprehensive internet marketing plan for your local business

Create a comprehensive internet marketing plan for your local business Dominate The Search Results Pages - Linking New Customers To Your Business Create a comprehensive internet marketing plan for your local business.  Design a marketing plan that is essentially one big ball of wax.  Have social media marketing efforts complement local SEO efforts.  Strive to create a sustainable system in which excited Continue reading The post Create a comprehensive internet marketing plan for your local business appeared first on Dominate The Search Results Pages.
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Use Mobile Apps to Reach Your Customers

Mobile apps allow small businesses to harness the power of mobile technology to more effectively reach mobile audiences. Learn more today about how your business can put a mobile app to work for you.http://www.smartestphoneapps.com/mobile-app/Edward Kundahl, Ph.D., M.B.A.www.SmartestPhoneApps.com and www.BusinessCreatorPlus.comThe post Use Mobile Apps to Reach Your Customers appeared first on Smartest Phone Apps.
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How to Use SMS Marketing for Appointment-Based Businesses

Many small businesses rely on customer appointments to fill not only calendars but bank accounts. When appointments are missed, these businesses lost not only the income from those customers but also the ability to serve other customers who may well have been able and willing to take that time slot.Examples of these types of businesses include dentists, hair salons, veterinarians, therapists, medical offices and more. SMS marketing has opened up a whole new world to these professionals looking for ways to keep their calendars full—and to reduce the rate of missed appointments.SMS Marketing Strategy #1—Appointment RemindersAt the most basic level, utilizing text messages to confirm appointments once made and to send reminders out has been proven to dramatically reduce the number of no-show appointments. A large percentage of these instances are simply because a person has forgotten about the appointment altogether.These messages are simple for customers to use, requiring only that
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Learn how to use a storefront to build a social media presence

Learn how to use a storefront to build a social media presence Dominate The Search Results Pages - Linking New Customers To Your Business Learn how to use a brick and mortar storefront to build a meaningful social media presence.  Local businesses can use their geographic location to gain top rankings on search engines and higher visibility online overall.  Provide a great service, and Continue reading The post Learn how to use a storefront to build a social media presence appeared first on Dominate The Search Results Pages.
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Different Social Media Marketing Strategies for Small Businesses

Different Social Media Marketing Strategies for Small Businesses Dominate The Search Results Pages - Linking New Customers To Your Business The ease of using social media sites for personal use often leads small business owners to think that social media marketing campaigns are just as easy.  There is one notable difference: You need to find a way to drive revenue Continue reading The post Different Social Media Marketing Strategies for Small Businesses appeared first on Dominate The Search Results Pages.
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Boost Your Business Reputation

Boost Your Business Reputation Dominate The Search Results Pages - Linking New Customers To Your Business How Can BusinessCreatorPlus Rep Boost Your Business Reputation? In the world of ecommerce, reputation can be everything. That reputation comes via many factors and can take time to develop and nurture. First, you have to build that reputation by creating Continue reading The post Boost Your Business Reputation appeared first on Dominate The Search Results Pages.
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How Mobile Coupons Can Help Small Businesses

Mobile marketing is an exploding arena these days. The tremendous growth in mobile use for online shopping whether to purchase online or to find a local retailer or facility is unprecedented—and expected to keep growing. Discounts and sales of any sort have long been a proven way to entice prospects to buy and that still rings true in the mobile world.Many small businesses may still be grappling with how or why to incorporate mobile marketing and the use of mobile coupons into their overall marketing program. We believe it is a very valid and useful exercise for many reasons, including the following:Broad ReachSending coupons to users via mobile phones allows you to reach a wide number of users with one simple push. Whether you send your coupons via SMS messaging or a mobile app, you are unrestricted as to the number of customers you can reach in the blink of an eye.Incredible Response RateOn average, targeted mobile coupon campaigns register response rates anywhere from 20% to 70%.
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Comprehensive Internet Marketing Campaigns

Comprehensive Internet Marketing Campaigns Dominate The Search Results Pages - Linking New Customers To Your Business Instead of taking a fragmented approach to internet marketing, design a campaign in which social media strategies promote independent brand advocacy, and brand advocates further spread positive PR about your brand on various social media sites.  Invite brand advocates to Continue reading The post Comprehensive Internet Marketing Campaigns appeared first on Dominate The Search Results Pages.
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Comprehensive Internet Marketing Campaigns

Comprehensive Internet Marketing Campaigns Dominate The Search Results Pages - Linking New Customers To Your Business Instead of taking a fragmented approach to internet marketing, design a campaign in which social media strategies promote independent brand advocacy, and brand advocates further spread positive PR about your brand on various social media sites.  Invite brand advocates to Continue reading The post Comprehensive Internet Marketing Campaigns appeared first on Dominate The Search Results Pages.
http://www.businesscreatorplus.com/comprehensive-internet-marketing-campaigns/

BusinessCreator Launches New Website and New Services

BusinessCreator Launches New Website and New Services Dominate The Search Results Pages - Linking New Customers To Your Business Related Posts:No Related Posts The post BusinessCreator Launches New Website and New Services appeared first on Dominate The Search Results Pages.
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How a Mobile App Can Support Your Mobile Website

Many small businesses looking to increase their mobile presence today are considering the development of mobile apps. These handy tools can, in fact, be great new ways to connect with audiences on the go. However, they are most effective when their function is well thought out in the context of the larger mobile website and presence.Following are four areas in which we believe mobile apps can be most effective, especially for small businesses with good mobile websites:1.       InteractivityAny function that requires or offers interaction between the user and the site or app is a great candidate for a mobile app. Many customer service functions, for example, fall into this category. Tracking payments, order status and shipping are ideal focal points for a mobile app. In addition to requiring customer to enter information, the general process for obtaining this data is not something that is subject to frequent change (or, at least, it should not be).2.       PersonalizationA
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Best Uses of SMS Marketing

Utilizing text messages to market to your customers directly via their smartphones—the one device that is almost always with them—can be a very effective approach for small businesses. Knowing how and when to do this, however, is critical in order to ensure the full success of such a campaign.Following are some of the best ways in which to utilize the power and benefits of text message marketing to your small business customers:At EventsDepending upon the nature of your event, you have multiple options for how to incorporate SMS marketing. If you are giving a presentation and want to be able to share the file with attendees, simply have them text a code to you and they will receive a reply text with a link to obtain the slides.You could also send out texts with promotions that are valid only during the event to spur immediate action. If you wish to engage your audience to be more interactive, use text messaging to poll people about different topics—all relevant to the event, of
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SMS Text Marketing

SMS marketing, or text message marketing, provides a wide range of benefits to businesses today. Special events can be among the best places to implement this effective tactic.http://www.smartestphoneapps.com/mobile-marketing/sms-mobile-marketing/Edward Kundahlwww.BusinessCreatorPlus.com and www.SmartestPhoneApps.comThe post SMS Text Marketing appeared first on Smartest Phone Apps.
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93 Reasons Why Video Works

Download our whitepaper "93 Reasons Why Video Works" and get started driving higher converting traffic to your website.

 Edward Kundahl, Ph.D., M.B.A.
www.BusinessCreatorPlus.com and www.SmartestPhoneApps.com

Online video is a top marketing priority in 2014

Everyone is watching. But are their eyes on you?

Online video is a top marketing priority in 2014 and BusinessCreator can give you a decisive edge over your competition. Our industry-leading insights, and tested proprietary technologies and techniques are backed by over 20 years of experience in Search Engine Optimization (SEO) and sophisticated Internet Marketing. We know what your videos need to secure strong rankings, and have the exclusive tools to carry out the most effective Video SEO campaigns.

Well-optimized videos have a greater chance of securing page one rankings in Google and leading search engines than traditional web content, and our services can bring you one step closer to that goal. Our innovative strategy and focused, individualized approach to your Video SEO campaign will skyrocket your brand, and drive powerful, profitable traffic to your website. Every day, we will monitor and fine-tune your campaign direction to achieve maximum results.

Greater exposure, commanding rankings, and an explosive ROI are all within your reach. Let us execute your Video SEO campaign, and you can watch your business grow.

A premier brand of an established global leader in Search Marketing, BusinessCreator is driven by award-winning marketers and SEO engineers with a singular goal – remarkable growth for our clients through effective video optimization.

We are innovators, pioneers, professionals, trade show participants, SEMPO and Marketing Sherpa Members, Yahoo! Ambassadors, a Google Qualified Company, and a top-ranked SEO firm worldwide. But, first and foremost, we are dedicated to getting your videos the premier rankings, visibility, and traffic they deserve.

We apply unique insights derived from progressive methodologies to optimize your videos for exposure and profit. And as your comprehensive answer to Video SEO, we get results.

Invest in our Video SEO services, and before long, you’ll be enjoying your view at the top.

The Need for Video SEO

The past four years have seen an explosion of video content on the web. With the introduction of Google’s universal search in 2007, the opportunity to leverage videos for digital marketing and the monetization of multimedia content has made Video SEO nothing short of essential.

Industry analysts predict that online videos will remain the most popular content format for advertising and marketing purposes in the years ahead. A study released by comScore in February 2012 showed that nearly 182 million Internet users in the United States watched online videos in December 2012, and more than 39 billion online videos were viewed for that month alone.

Thanks to the proliferation of online videos and the remarkable consumer interest in them, Video SEO can be leveraged as an economical way to market products and drive tremendous, targeted traffic.

Research has shown that well-optimized videos have a higher chance of securing page one rankings than traditional web content. But optimization is not just a matter of posting videos on YouTube, Yahoo!, or other portals. With the billions of videos readily viewable on the Internet, the challenge of ensuring that your content reaches its target audience is best left to our team of experts.

BusinessCreator is uniquely positioned to help your videos reach a much wider audience. We combine a variety of industry best practices and proprietary techniques to ensure that your videos receive maximum exposure online. Let us show you what we can do for you.

How Video SEO Bolsters Your Brand

Video SEO enables you to take advantage of the incredible opportunities that online video content can deliver to your brand and business.

Since YouTube’s introduction in 2005, online videos have seen enormous growth. In less than five years, video has become an integral part of our online experience, resulting in billions of videos being posted on the web.

Experts agree that visual presentations like videos and movies are more effective for learning and memory retention purposes than the written word. This means that video can help people remember your brand and unique offering much more effectively than traditional content can.

Importance of Video SEO

Online video optimization goes beyond simply uploading content to YouTube, Yahoo!, or other video portals. With the vast amount of videos available online, how can you ensure that yours will get the exposure it deserves?

We at BusinessCreator are dedicated to getting your content the highest search rankings possible. Through a combination of industry best practices and innovative, proprietary techniques, we guarantee that your video content will:

• Be found and indexed by Google, Yahoo!, Bing, and other leading search engines
• Receive powerful search rankings for your targeted keywords and phrases
• Extend and augment your brand’s existing digital marketing initiatives
• Be ready for monetization

Optimizing video for SEO

Our award-winning team of professionals has the right blend of knowledge and expertise to optimize and market your online videos at a terrific value.

Search engines are not capable of viewing the contents of your videos. Regardless of how well-produced and edited your videos are, without proper Video SEO, you run the risk of being outranked by less relevant content in the search engine results pages (SERPs).

We employ a variety of techniques to ensure that your videos receive the most authoritative search rankings possible for your targeted keywords and phrases.

Our comprehensive Video SEO strategy will:

Optimize your videos for distribution online

• Improve your videos’ user accessibility
• Provide the most relevant keywords to help you achieve strong search rankings on major search engines
• Distribute to the leading online video portals to ensure the highest level of exposure
• Develop an effective keyword strategy that can significantly increase the amount and quality of traffic to your website

Your content deserves to be seen by millions of Internet users worldwide. By leveraging our expertise, you can make your videos your most powerful marketing asset. Contact us to capitalize on this unique opportunity to catapult your business to the top of the SERPs.

Video SEO or VSEO or Video Search Engine Optimization

— No matter what name you use, it is our specialty.

Video SEO can Bring You Motivated Customers

Search Engine Optimized Videos are tireless, effective sales agents that drive traffic to your website. This video-driven traffic is much more motivated than standard pay-per-click (PPC) customers. These new customers already have decided that your site is the place for them. They have already pre-qualified themselves by watching your video(s) before they ever came to your website. They know what you do and are ready to take action!

Video SEO Research – Foundation to Online Marketing

Video SEO Research: How to set up a successful Video SEO campaign: Research for Online Marketing
The key steps to a successful Video SEO Campaign are:
1)      Research
2)      Creating the Video
3)      Video Optimization
4)      Distribution
5)      Evaluation and
6)      Modifications.

Video SEO Research includes gathering information about your products, your customers, their buying habits, Internet search KEYWORDS and Keyword phrases that relate. This is one of the most important parts of SEO (Search Engine Optimization) and therefore should be important to you while working on Video SEO.

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Video SEO Research

Research is where we start. You will need to know your market. Who are your customers? What are your customers interested in buying that you are selling? How do they usually find it? What is your competition doing to sell their stuff? What keywords do they employ, and is it working well for them?

Take a look at your competition’s videos. Click on their links and get an idea of the customer experience they offer. Armed with this valuable information you can match it and hopefully beat it.

Video SEO Research and Keywords

You will need to use the Internet to find keywords or keyword phrases that relate to what you are promoting and also have high search volumes. A useful free tool for this type of research is the Google Adwords Keyword Tool. With this tool you can search for keywords or keyword phrases and see which ones relate to what you are promoting and get the most traffic.

What we are working on is getting you Free traffic on the Internet. Just because Google is trying to get you to use their Adwords service with these keywords you are researching, does not mean you need to pay a penny to use them. We are going to work on getting what is called ‘Organic Traffic’. But keep in mind you may want to combine your Video SEO efforts with PPC in the future, so it is good to note the potential costs for PPC on the keywords you end up using.

Video SEO Research and Keyword Matching

There are many different keywords or keyword phrases (KWP) you may find yourself looking through. It is a good idea to adjust the ‘Match’ type when you are doing your research and focus on the most difficult match type which is called ‘Exact’… this means that the searcher is typing in the EXACT same words in the EXACT same order as what you are looking for.

When you can find an Exact KWP that has traffic (500-800 or more searches per month is good) and it relates to your stuff, you’ve got a winner. The easier match types like ‘Phrase’ or ‘Broad’ will automatically fall into your results if you focus on the Exact Match KWP, so that is where we suggest you focus your research.

Video SEO Research and PPC

An important factor to consider is running an Organic Video SEO campaign for your videos along with a PPC campaign for your website which gives you the synergistic bonus of showing up EVERYWHERE when someone searches for your chosen keywords. Keep in mind the potential PPC cost to you in the future when selecting keywords for your Video SEO use.

Video SEO and The Keyword Musketeers

You will want to approach this as a battle. Take on your enemy (the lack of rankings) from three different angles. We’ll talk about techniques for this later in the video distribution step. First, start by gathering enough Keyword Juice (keyword sets) to satisfy your video’s keyword requirements three times — even if you only have one video. Keep reading to find out why…

Gathering keywords is a fundamental part of any SEO campaign, video or not. Any research you can do on how to best gather the appropriate keywords for your marketing efforts will be time well spent. The focus of this set of articles is on Video SEO so we cannot devote a lot of space to the keyword selection process, but please take our advice and embrace the high level of importance keyword selection plays in the Video SEO and SEO process.

Your keyword choices will be put to use in the video creation step and the optimization step. If you can, you should keep those keywords in mind when you create/film the video in order to influence the video’s content. You’ll definitely be using the keywords when it comes to optimizing your video postings on various video hosting websites.

Read the next segment on Creating the Video…

Video SEO – Video Creation

Video SEO Video Creation: How to set up a successful Video SEO campaign: Creating the Video

The key steps to a successful Video SEO Campaign are 1) Research, 2) Creating the Video, 3) Video Optimization, 4) Distribution, 5) Evaluation and 6) Modifications.

Video SEO Research includes gathering information about your products, your customers, their buying habits, Internet search KEYWORDS and Keyword phrases that relate. This is one of the most important parts of SEO (Search Engine Optimization) and therefore should be important to you while working on Video SEO.

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Video SEO – Video Creation with Proper Focus:

Research clearly shows that an Informational video is far more interesting and shareable than other types of video. Use concepts like ‘How to…’ or ‘Information about…’ or ‘Why this vs. that is better’, etc. When considering what your video should be about, see if you can answer some common questions you know people have about your stuff or your industry.

Offer helpful advice, a tutorial, or helpful tips in your video. Ask and answer common questions about your product or service.

If your video is seen as “useful” or “helpful” it is much more likely to be shared (very important) with others and thereby generate more traffic as the days go by. Whenever you can, you’ll want the content of the video to relate to the keyword research you did in step 1.

Your Video is Your 24/7 Sales Agent

There is a lot that goes into making a short yet powerful and compelling video. Think of it as a mini-sales agent, it has to give good information and encourage action (close the deal). In this case closing the deal means compelling the viewer to come visit your website and do or get something once they arrive.

Video SEO Video Creation and the Call to Action:

The basics in any good sales presentation will always have at least one good call to action (CTA). Your video should as well. Show them some but not all of your stuff and tell them if they visit your website they can see it all, get the answer, see the results, etc. Make your CTA enticing & obvious.

Video SEO Video Creation and Website URLs:

You will want to make it easy for the viewer to get to your website. Most video hosting sites do not make it easy to have a direct link in an obvious place to your website, so add it visually in the video. It will not be an active link (one they can click on), but if it is visible long enough, they’ll get the hint. I even suggest saying the name of the link, that way you can have the text for the site show up in your closed caption text file (which is index-able by Google).

A common place to add your website address (URL) is in the “bottom third” of the video and let it run the entire length of the clip if practical—this URL text is usually a visual aid only and not clickable.

Video SEO Creation and Video & Audio Quality:

Most any contemporary video camera will give you good enough quality for online viewing. HD quality is preferred, and in the near future will be expected. But don’t let the inability to record in HD stop you from getting started, Standard Quality is better than no video at all.

Your Audio quality is actually more important overall than the video quality. Be sure the Audio is clear and loud enough to be heard. Using better mics is a better place to spend your money than a wiz-bang camera with lousy audio. You may want to invest in an external mic to record rather than relying on the built in mics on many cameras or phones.

When we use the term Video Optimization on this site, we are speaking about improving ways for your video to get found and seen, not the ‘technical’ definition on a video’s quality. We specialize with the type of Video Optimization that improves a video’s search engine rankings (the next step).

Video SEO Optimization Tips and Techniques

Video SEO Optimization: How to set up a successful Video SEO campaign: Video Optimization

The key steps to a successful Video SEO Campaign are 1) Research, 2) Creating the Video, 3) Video Optimization, 4) Distribution, 5) Evaluation and 6) Modifications.

Video SEO Optimization of your Video can mean many things. You want the content of the video to match the keywords you chose from your Video SEO Research step. Engagement and high Search Engine Rankings are our goal. The primary focus should be on the use of the keywords in the Title, Tags and the Description that you upload along with the video to the hosting site (YouTube & others). You’ll want to use the keywords frequently yet not get too weird in how you use them—gone are the days when people tolerate nothing but keywords in what they read.

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VSEO Optimization – Optimizing Your Video

Video Optimization can mean making it look good—choosing the proper video format, etc., but in this instance we are talking about the proper use of the text that will accompany or surround the video on the hosting site (aka YouTube and others) known as the TITLE, TAGS and DESCRIPTION text. Another more techy name for this stuff is ‘meta data’.

This is the stuff that can make or break a Video SEO campaign. It’s time to apply what you learned in step 1 (Video SEO Research) to your video. Not so much in the content of the video itself, but in the keyword-rich meta data that will accompany the clip.

Video SEO Optimization and Search Engine Results

You’ll want your video to rank high in the search engine results page (SERP) when someone searches for your chosen keywords…not only on the video hosting site (i.e. YouTube Search Results) but also on the web (Google, Bing, etc.) — this is all part of Search Engine Marketing or Online Marketing.

You’ll know you’ve got a winning combination if your video ranks well in both a Google & YouTube searches. The holy Grail here is getting one of those little Video Thumbnails to show up in a Google search! Hard to get but possible if you do the right things…its part Science, part Art!

Video SEO Optimization and Keyword Use

The Title, Tags & Description text you choose will all be searchable. Even though you know you want a catchy Title to your video, try to use the keywords you chose as much as you can in all three places (Title, Tags & Description).

Try not to use too many different keyword phrases per video submission (also known as a Deployment). You’ll want to use your Keyword sets verbatim in the Tags area, just type ’em in separated by spaces on YouTube and commas on other sites. While in YouTube, if you want two or more words grouped together as a keyword phrase, add them as a Tag surrounded with quotes – “Video SEO”.

To date, YouTube doesn’t seem to mind the use of many different Keywords as Tags. It appears to be smart to put your most important Keywords first in the TAGS section, as they may get more traction than the other keywords listed there. Other parts of SEO can have an issue with too many diverse Keywords used for one page/post, so keep that in mind when you tie your Video into your other content.

Video SEO Optimization and Video Titles

The Title of your video submission plays an important role in Video SEO. The tricky part is to use the keywords in your video’s Title properly. You’ll want it to make sense when it is read, but also want it to rank well in searches.

Generally speaking, the closer your main Keywords are to the left part (beginning) of the Title the better. It is usually best to keep the branded words or other non-keyword related text further to the right in the title (contrary to many ‘branding’ focused manager’s opinions). The reason is we are usually trying to capture the traffic that is looking for your Keywords, not those looking for your Brand name.

This is one of the biggest challenges in Search Engine Marketing! If you err to one or the other however, go for the better search engine ranking, even if it messes with English (sorry Mom!). Search Engine Ranking wins out over grammar!

This usually means using the best keyword phrase at the beginning of the Title whenever possible. If your main keyword phrase is “Dog Grooming”, then try Titles like: “Dog Grooming Tips – the best Dog Grooming for your dog” or “Dog Grooming made easy – Dog Grooming anyone can master”. Get the idea? Repetition is important as well as position in the Title.

Video SEO and Description Text

The description text for your video is where you will want to sneak in the LINK TO YOUR SITE. Use a fully formed URL (i.e. include the “http://www.” in front of your website address). This allows for the link to become LIVE! (at least it is live in YouTube). So your viewers can simply click on it and here they come.

We see so many people come so close, but without the h’s and t’s it just won’t be a live link! Also, try to use a URL that is not too long (even if that means you have to do some fancy re-directs to get it to where you really need it to go) It’s a visual thing though many times the Video site will only show part of the link if it is too long.

We suggest that the Link to your site be near the beginning of the description because it will then be visible without the viewer having to click the “more info” link. If they do click the “more info” area, then wow them with some great encouragement text about visiting your site and include another clickable link or two the get them moving on to your web site. Look around a bit on YouTube, you’ll see how it’s done.

Video SEO and A Call to Action

The video’s Description area is where you get to encourage readers to visit your website. You will need to answer this question there: Why should a customer visit you rather than just watch another video? Make it a compelling reason – Motivate them and they will come!

The description text should include your keywords (again) and a call to action via a compelling offer that will only be realized if they visit your website. When using keywords in the description area, try using those keywords in a useful way, like turning them into questions. This is the place to let your grammar and skill in turning keywords into readable text shine!

Still wondering why you needed 3 sets of keywords–even if you only have one video? Read on, the answer is next.

Video SEO Distribution – Getting the Word Out

Video SEO Distribution: How to set up a successful Video SEO campaign

Getting the Word Out: Video DistributionThe key steps to a successful Video SEO Campaign are 1) Research, 2) Creating the Video, 3) Video Optimization, 4) Distribution, 5) Evaluation and 6) Modifications.

Video SEO Distribution of your video means getting it out there on the Web. Uploading your video to YouTube is a great start, but there are many other video hosting sites that let your tireless electronic sales agent–your video–broadcast its message 365 days a year, all day and all night. What’s even better is that most of these sites are FREE! This step is where you get to be creative in the distribution and duplication of your video submissions.

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Video SEO Distribution

Video distribution, in the most basic way of looking at it, means uploading your video to various video hosting sites with YouTube being the primary location. YouTube gets the most video traffic and because of its relationship to Google (the king of search engines), it proves to be helpful for non-video site search rankings as well.

When you send the video out to various hosting sites you get the advantage of volume on the web as well as presence. If a potential customer happens to be looking in various places for video content and they see you everywhere they look (especially if you rank well everywhere) then you are the most likely candidate for their business.

Video SEO Distribution Location and Volume

Remember the Video SEO Research you did? It not only helped you get great Keywords which were invaluable for the Video SEO Video Optimization step, but it helped you know where your customers looked for your type of products and services. Be sure to get your videos working for you in those locations as well.

Video SEO Distribution and Focus

You may remember that in the Video SEO Video Optimization section we spoke of the need to limit your keywords to a maximum of 8 per video and we hinted that less is better. That was because of Keyword Dilution factors. But some of those keywords you found are really good and you just gotta’ use them right?

If you are like most of us you’re saying, “My product or service does so much more than what just 8 keywords let me talk about”. The real issue here is Focus. While we don’t advise your product focus be so diverse as to be distracting (“it’s a dessert topping & a floor wax—just look at that shine!”) we do however, encourage the use of multiple sets of keywords, even if you only have one video.

Video SEO Distribution – Additional Keywords

The extra “keyword juice” we told you to collect in the Video SEO Research step – remember the Three Keyword Musketeers? – will come in handy in creating another version of the same video but this time with a different focus.

This is a valuable way to call those other keywords to action—“One for All and All for One”. Use the additional keywords you collected to optimize a different copy of your video which will end up having a different focus. We call this modified duplication “Multiple Deployments” of the same video content.

Make a copy of the same video, but when you submit it to the various hosting sites you change some of the Optimization Factors.

Each Deployment of the video can utilize a different Title, Keyword set, and different Description text to match. If these terms or concepts don’t make sense, then you may want to review the Video SEO Video Optimization step in this article on Video SEO Campaigns.

Video SEO Distribution and Searches

These techniques not only give you more volume on the web, but can allow your video to be found by different customers that use different searches.

Who knows, the exact type of customers that really get charged up by your videos, may be searching for a totally different set of keywords than you thought at first. When/if you figure that out (part of the Evaluation step), this technique lets you react to that new information and publish a new set of Video Deployments that address that need without having to create another video. Again, we call this technique using different Deployments of the same video content.

Video SEO Distribution Deployments

Depending on how much you will be monitoring the leads you get (and which exact video deployment they came from) you may only want to make very subtle changes per deployment. If your chosen methodology allows you to monitor leads closely, it is wise to have different URL’s be the landing pages (web pages pointed to by the video) so you can track the number of visits inspired by each different video deployment.

Another methodology used for a different phase of your campaign affords you to make massive changes to your Keywords, Titles and Description text. Use this methodology if you are not sure yet how to best narrow your focus. But… for the sake of all of us in the video community, please use Optimization text that relates at least a little bit to the content of the video itself, not just to fish for response rates to certain keywords — the practice of this kind of “fishing” is called Spamming and is frowned upon by the online community and could cause your videos and/or account to be shut down.

Video SEO Distribution Formats

Another important technique is to make different deployments by changing the file type. This overcomes some video hosting site’s objections to multiple videos with the same content (what we call different deployments). Most sites will accept your videos in different formats, so you can save and export the video into 3 different formats and upload with 3 different sets of: Keywords, Titles, Descriptions, etc. and not be in any violation of the hosting site’s rules.

Video SEO Evaluation or Tracking Your Leads

Video SEO Evaluation… How to set up a successful Video SEO campaign
Tracking Your Leads: Evaluation
The key steps to a successful Video SEO Campaign are 1) Research, 2) Creating the Video, 3) Video Optimization, 4) Distribution, 5) Evaluation and 6) Modifications.

Video SEO Evaluation – Tracking your video (or tracking your lead sources) means asking the questions: “Did it work?” and most importantly “Why or why not?” – then getting answers!

It is pretty common for people to spend time and money setting up online marketing (or marketing of any kind) with the hope or expectation that it will work! But they spend so much time getting it ready and launched that they never get around to asking these important questions before they jump into some other pressing project. We will explore some techniques you can employ to evaluate or track the results of a particular video or Video SEO campaign so you can make wise decisions on its performance.

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Video SEO Evaluation

Video SEO Evaluation & Lead Tracking

So you’ve got your wonder video up and in many locations on the web. You made it chock full of the proper keywords for your audience. So here come the leads to your website! Great, right? Sure, but if you don’t know which video is sending you the leads you like, then you still have some work to do.

If you have multiple deployments of the same video, do you know which one is working the best for you? Is it the video, the keywords, the location the video is posted, the landing page the video points to…? Evaluating all these factors and more can take a lot of time, but it is time well worth spending (or having someone else do it for you!).

Video SEO Evaluation: Setup

There are certain things you must keep in mind when you set up your Video SEO campaign. You need to be able to evaluate the results of your videos—you need to track their performance. If you had sales agents that were under-performing, you would try to help them improve their performance or get rid of them. The same holds true for videos you send out into the big bad www-world.

Setting up a system so that evaluation or performance tracking can happen is very important, but first you must decide what it is you want to track and why.

Video SEO Evaluation: Did it work? – Define Success!

In order to ask the question: “Did it work?” you need to have a clear understanding of what success means. Is it enough to know that thousands of people have now been exposed to your name/brand but that is all? Is it enough to see the traffic to your website increase even if orders do not? What is success for you will not be success for someone else. Only you can define what success is for your situation.

For some, getting people to view their website and signup for a newsletter, leave some contact information or subscribe to a Feed is great because their sales process is part of developing a relationship with their customers. They employ a multi-step sales process so they can employ the follow-up apparatus they already have in place (or wish they had in place!). For others, they need an order now!

Clearly define your expectations so when you evaluate the performance of your Video SEO campaign you can make your strategic decisions based upon an established standard not just the feelings of the day.

Video SEO Evaluation: Focus Points or Landing Pages

Once you have decided on what you are looking for, you will need to know which video, if any, is working to that end. The good part is you now have many videos out there trying to get you that coveted response. The bad thing is that there are lots of them to track and if you don’t know where to focus your attention, you will get lost.

Establish “video landing pages” on your site that each video deployment will point to so when visitors click on the links you tell them to visit in your videos, you will know where they “Landed” on your site. If you have 3 video deployments out there (each with their own different set of keywords) you should have 3 different landing pages to match.

These landing pages do not necessarily have to look any different from each other but they will need to have a different URL address and each one will need to hold some code to measure the amount of visits and from where they have come. This code allows for on-page analytics. Google offers this type of code for free as part of their Google Analytics program. You may already be using this or some other analytics technique deployed to measure traffic on you site, just be sure the video landing pages have the code in them so you can track what happens there.

Video SEO Evaluation: Analytics

Analytics code can help you know which location of your video sent you the customer. Even if you have that particular video deployment posted on 20 or more locations (each of which telling your customers to click on the same landing page URL) the analytics program can track how many visits came from YouTube and how many came from the other places showing off your video.

You will need to establish a Baseline for your measurements (analytics) as to the performance of certain videos based on their number of views on the video hosting site vs. the number of visits to your website they inspire.

If, for example, video deployment A gets you x number of visits and y number of conversions (you decide on what a conversion is… could be an order, could be capturing a name, or simply a visit to the landing page!), then mark that down for a certain period of time as your baseline against which to measure other video deployments. This baseline can also be used to compare the value of any future modifications to video deployments.

How to decide what you want to change and what to keep is part of the refinement process which is outlined in the next and final step called “Video SEO Modifications”.

Video SEO Modifications

Video SEO Modifications: How to set up a successful VSEO campaign: Modifications
The key steps to a successful Video SEO Campaign are 1) Research, 2) Creating the Video, 3) Video Optimization, 4) Distribution, 5) Evaluation and 6) Modifications.

Video SEO Modifications – Making changes to your Video SEO campaign means making incremental adjustments to your campaign based on the facts you have gathered in the previous Video SEO Evaluation step. Recording and tracking your modifications is very important. In this article we will discuss what you will want to document to help with testing the results. Modifications can be used to test the limits of a good area of your campaign and to improve the results of a poor area.

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Video SEO Modifications

Here is where you put the data you gathered in the previous Video SEO Evaluation step to work for you. The modifications you make to your Video SEO campaign can make things better or worse so you will want to track them carefully. The baseline you established in the previous step will help you determine if a particular modification you have made is helping or hurting.

Keep close watch and document each and every element you modify and track any changes it makes against the standard (the baseline). Don’t begrudge any declines in conversions, visits or submissions. The information you gather on these changes will be helpful in understanding how your customers react to the changes you try.

Knowing what not to do can be very valuable for future development. The data on response rates, either for better or for worse, should be chronicled so it can be used in future evaluations and modifications.

Video SEO Modifications to Video

When we speak of making modifications to your videos it most likely does not mean changing the actual content of the video. It usually means making adjustments to the information surrounding the video such as the Keywords, Description or even Title of your video (the meta text that accompanies the video submission on the video hosing site). One common area ripe for modification is your “call to action” (usually in the description text). Make adjustments to this element and you could see vast changes in your resulting visits.

With a more aggressive call to action you may see increased visits to the website, but if the larger number of visits do not increase your conversions (over what you had before: your baseline) you may want to try another approach. Sometimes a more subtle call to action – especially if repeated tastefully – may get you fewer visitors, but the ones that do visit are properly motivated and you get a higher percentage of them to convert. Much of it will depend on your product or service as well as your target audience.

Video SEO Modifications to Landing Pages

Don’t limit your modifications to the just video’s meta text. You may have just the right mix on the video side, but remember you want them to visit your website to take action there. So you may want to fix your modification gaze on the landing page(s) on your site.

If the page where the prospect lands makes them feel ‘let down’ then they will most likely leave right away without doing what you got them there for. In this case your Analytics Program will record what is called a high “bounce rate” for that particular landing page. Your landing page should have a bounce rate of less than 50% (unless this same landing page is a multipurpose page that welcomes them and closes the deal all in one page).

Video SEO Modifications: So much to try!

Once you have established a baseline against which to measure, there should be many areas ready for modifications. We suggest a structured approach so not everything is in flux all at the same time.

If you followed the Video SEO distribution step’s suggestions then you should have multiple video deployments that point to multiple landing pages. Don’t try to make too many changes all at once, since you may not know what is causing the change for good or bad.

Be very meticulous in your changes and recording the results. It is even a wise idea at times to make a modification, record its results for a period of time and then undo those changes to see if the results return to the match the previous version (the baseline).

You may find that timing plays a part in your results. Many businesses have seasonal changes that affect their success/conversion rates. You can quantify these seasonal effects by returning to baseline tactics during different times of the year to see how customers respond to the very same campaign components but at different times of the year.

Video SEO Modifications – Step By Step

One important key here is to make your modifications in a way that you can track not only what you have changed, but what the results of those changes are. You will want to return to the baseline standard and make a different modification to compare the rate of change.

Perhaps your first modification was to Change the Title of your video and leave the rest alone. After keeping track of that change for your testing period, you can Return to the Previous Title and now try changing the text a bit in your Description area. Record the changes and the results.

Keep in mind your keywords should be utilized in your Titles and Descriptions so don’t go changing your Keywords too much without making the appropriate adjustments in your Titles & Descriptions to match that change. Having mismatched Keywords and Titles is almost a guarantee of poor results on the video side because it weakens the SEO component of your video.

Video SEO Modifications and Expectations

To pull a quote from the previous step…
“You should clearly define your expectations so when you evaluate the performance of your Video SEO campaign you can make your strategic decisions based upon an established standard not just the feelings of the day.”

We want you to make strategic decisions here so please remember that your expectations for the campaign will help you determine if a change in response is good or bad. You must keep these established expectations in mind when measuring any results you gather. Just because you increase visits to a page, if it does not meet your conversion expectations, does not necessarily mean you have been successful.

Video SEO Modifications: A Process – But Worth It

As you can see there is quite a bit involved in making your Video SEO campaign perform properly. If given the proper level of importance, you can make this type of campaign the best part of your marketing efforts. If not, then it may seem to be simply a “me too” effort to get video on the web. Hopefully these steps in the “How to Win at Video SEO” articles have been helpful or at least thought provoking.

If you feel you would like some assistance in any part of the way to getting your Video SEO campaign up and running or refined, let us know and we would be happy to see if we can lend a hand. Ask any question you have on our Contact Us page and feel free to engage with us on Google+ or in the comments areas of many of our posts.

We are glad you made it this far and wish you the best in implementing these steps in our step-by-step guide for building a winning Video SEO campaign using Video to drive targeted, motivated traffic to your website.

Once we have analyzed your market and researched Google’s own search data, we’ll gauge the work required to get you on page 1 and submit a detailed proposal. Other than a small set-up fee, there will be nothing more to pay until your videos are on Google page 1!
1. We’ll uncover exactly how many, and what, your prospective clients are typing into the search engines each and every month to find YOU.
2. Agree on the best keywords that would best work for you.
3. Get to work on optimizing your videos to rank in Google ahead of your competitors.

Submit your details today and your videos could be on Google page 1 just weeks from now… Consistently driving new prospective clients to your business or services.

Edward Kundahl, Ph.D., M.B.A.
www.BusinessCreatorPlus.com and www.SmartestPhoneApps.com

12 Valuable Tips for Video SEO Beginners

If you aren't optimizing your videos to match what people are searching, your videos are likely to get lost and not reach their intended audience. Without reaching their intended audience, they serve no purpose.

YouTube is the second largest search engine behind Google. Every minute, more than 48 hours of new video content is uploaded. Videos are 50 times more likely to rank on the first page of Google results, according to Forrester Research.

So how do you ensure your videos get results? With video search engine optimization, commonly referred to as video SEO.

To simplify what you need to do, think about your target audience. Consider their language, wants, and needs.

Use the following 12 valuable tips to get your video to reach the first page of Google and YouTube, but most importantly build visibility to a large niche audience that is interested in what you have to offer.

1. Content Quality Check
Ensure your videos are relevant, informative, and rich with content. Don't waste time producing videos that have nothing to do with your brand or service.

Videos demonstrating step-by-step processes or videos expressing opinions about topics can be quite useful. Videos should be fun, memorable, short, and leave the viewer wanting more.

If using a video production company, trust one that understands the importance of these concepts. If you're hesitant of their services, make sure to scan their existing video portfolio in detail for videos that match these qualities.

2. Title
Capture the potential viewer's attention with a catchy title that contains related key phrases that are relevant to your brand or service. Do some keyword research and find the words that your audience will most likely be searching, but remember to keep the title interesting, not just filled with keywords.

Create a title that will catch the eye of a user. Brainstorm some titles that catch your eye when passing a magazine rack. What compels you to pick up a magazine?

3. Tags
Optimize your video with important key phrases or keywords. Don't use complicated words or terminology that may not be common to the average person.

Refer back to your keyword research and think in terms of what your targeted audience might be searching for when looking to find your brand or service. Tag your video with these terms and consider naming the file of the video with these terms in mind.

4. Description
Optimize your video's description with relevant keywords and include a keyword-rich description of your video to allow search engines to index it and rank it higher, and for users to better understand your video before viewing.

5. Links
Use video as a portal to other content on your site. Upload a couple of videos to portals like YouTube and Vimeo, and consider providing links back to related content and other relevant videos on your site.

6. Transcripts
Provide transcripts of your videos. Good old HTML content is still a favorite with search engines.

If you want your video to rank well, you need to give the search engines something to index and rank. Surround your videos with on-page copy that can be indexed by search engines.

7. Length
Keep your video at five minutes or less. The average amount of time a user spends on a YouTube video is around 1 minute 30 seconds. People do not want to sit through a boring video, and most will not do it.

If you have video content that is of long duration, consider breaking it up into smaller pieces and tagging each accordingly, to be more appealing to the viewer. Not only does this make for better viewing pleasure, multiple videos are also better for optimization efforts.

YouTube is now paying close attention to viewership and engagement. It is critical that viewers watch your video for as long as possible.

8. Video Sitemaps
Submit a video sitemap to Google to make sure that the search engine spiders can find your video content and index it accordingly. This is the easiest way for search engines to find your video content.

Take advantage of Google Webmaster Tools for creating a video sitemap. Use important keywords in the anchor text that links to your videos featured on your sitemap.

9. Branding
As video is a great way to generate brand awareness with prospects, take advantage of this opportunity to incorporate your brand and logos into your videos.

10. Embedding Options
Help your video go viral. Allow other users access to the coding that will allow them to embed your video on their website or blog. This can help gain valuable back links and shares that will boost your rankings in search engines.

11. Syndication
Submit your video to RSS feeds and syndicate your videos to drive exposure across various online platforms and to optimize your videos even more.

12. Share, Share, Share!
Get on your social networks, look through your email contacts, write on your blogs, and get the hype going. Share your video with everyone, because if you have content worth sharing, it will continue to be shared to grow an expanding audience, and in turn develop more exposure for your brand or service.

Summary
Video optimization can be a great way for you to expose your brand to users who may otherwise not have been familiar with your brand, product, or services. It is a great way to engage, entertain, and promote that will get you great results on search engines.

Good luck with your video SEO!

Edward Kundahl, Ph.D., M.B.A.
www.BusinessCreatorPlus.com and www.SmartestPhoneApps.com

Best Uses of Mobile Coupons

More and more small businesses are learning the benefits of incorporating mobile coupons into their marketing campaigns as a way to reach more customers. As with any marketing effort, however, making sure that you are targeted with your goal is critical to ensuring the ultimate success of your implementation.Following are some of our favorite uses of mobile coupons for small businesses:Increase In-Store Traffic and SalesMobile does not always need to equal virtual. Certainly the emphasis on online shopping and purchasing is real but that does not negate the importance of your physical storefront. Let your mobile coupon program drive more customers to your physical locations.Move Under-Performing ProductsJust as with traditional couponing, you can utilize mobile coupons to help your business improve sales for those products that have not to date showed themselves as highly popular. No matter the reason for lackluster sales to date, coupons can help turn the tide.New Product Introductio
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Get SEO From BusinessCreator And Grow Your Business

Edward Kundahl Get SEO From BusinessCreator And Grow Your Business Get SEO From BusinessCreator And Grow Your Business Dominate The Search Results Pages - Linking New Customers To Your BusinessToday is the day you will start growing your business! We Understand Your Challenges You want to get into online marketing but you do not know where to start Your current traditional advertising methods are not working anymore, but it’s the only method you know You are running an online marketing campaign but you are not seeing the results We Want You to Succeed! Businesses like our trust BusinessCreator with their online marketing to take their business to the next level.  As your marketing company, we ONLY succeed when you succeed!  It is our mission in life to grow your sales and increase your customer base. Increase Online Visibility, Traffic and Engagement We make sure that you become more visible across online marketing channels and get the traffic you need with our cutting edge onlin
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Benefits of Mobile Loyalty Programs

Loyalty programs have been around for ages and with good reason—they work. In recent years, businesses have sought new ways to incorporate their programs into the digital world and with good success overall. Today’s landscape, however, brings forth yet another avenue for adoption in the world of loyalty programs—the mobile platform.Learn from StarbucksPerhaps one of the most commonly seen implementations of this is by Starbucks. You can load the monetary contents of your Starbucks card onto your smartphone Starbucks mobile app. The app can track your purchases and expenditures and also alert you to when you have received that coveted reward—a free drink.The program benefit is actually the same to users who prefer to utilize a physical card, reducing the overhead that Starbucks must incur by managing two separate programs. Instead, the company simply leveraged what was already working in one arena and applied it to a different vehicle.Clear Business BenefitsThere are many other
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Web and Mobile Marketing Solutions

Different businesses have different needs.  At BusinessCreator, we have custom made solutions to ensure you meet your unique web and mobile marketing needs.Edward Kundahlwww.SmartestPhoneApps.com and www.BusinessCreatorPlus.comThe post Web and Mobile Marketing Solutions appeared first on Smartest Phone Apps.
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Try Mobile and Online Marketing To Promote Your Business

Edward Kundahl Try Mobile and Online Marketing To Promote Your Business Try Mobile and Online Marketing To Promote Your Business InformationToSucceed.com - Do you want to promote your business but you are on a budget? Try mobile marketing and online marketing. Edward Kundahl www.SmartestPhoneApps.com and www.BusinessCreatorPlus.comThe post Try Mobile and Online Marketing To Promote Your Business appeared first on InformationToSucceed.com.
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Should I Mobilize My Marketing?

Edward Kundahl Should I Mobilize My Marketing? Should I Mobilize My Marketing? InformationToSucceed.com - Consumers are on the go with limited time as they pass from here to there. Make it easy for them to reach you through mobile marketing with QR codes. Place them on business cards, PowerPoint presentations, and on all of your marketing collateral. The codes can link to your website, blog, or even your YouTube videos - ensuring your audience can access your business' information no matter where they are. Promoting your website with a QR Code is a popular and effective way to drive traffic from mobile users as long as your website is mobile friendly. Edward Kundahl www.BusinessCreatorPlus.com and www.SmartestPhoneApps.comThe post Should I Mobilize My Marketing? appeared first on InformationToSucceed.com.
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Can a Small Business Afford to Ignore Mobile?

Even though most of us consider our smart phones to be the one item we could no longer leave the home without, a surprising number of business owners have been content to ignore the mobile revolution so far. They imagine that mobile websites are for big companies with millions of customers and huge budgets… surely they don't need mobile business websites of their own?Nothing could be further from the truth. If anything, small businesses need mobile versions of their websites the most. In case you only think that's my opinion as a web designer, consider a few of the biggest reasons to invest in a mobile business web design for your company: 1. Mobile is a huge and still-growing trend. Nearly half of all Internet users in North America are currently using mobile devices like smart phones and tablets, and experts predict that they will overtake "fixed" laptop and desktop users by next year. That means that more than half of your customers could soon be accessing your site with mobil
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