Mobile marketing is an exploding arena these days. The tremendous growth in mobile use for online shopping whether to purchase online or to find a local retailer or facility is unprecedented—and expected to keep growing. Discounts and sales of any sort have long been a proven way to entice prospects to buy and that still rings true in the mobile world.Many small businesses may still be grappling with how or why to incorporate mobile marketing and the use of mobile coupons into their overall marketing program. We believe it is a very valid and useful exercise for many reasons, including the following:Broad ReachSending coupons to users via mobile phones allows you to reach a wide number of users with one simple push. Whether you send your coupons via SMS messaging or a mobile app, you are unrestricted as to the number of customers you can reach in the blink of an eye.Incredible Response RateOn average, targeted mobile coupon campaigns register response rates anywhere from 20% to 70%.
http://www.smartestphoneapps.com/mobile-coupons-can-help-small-businesses/
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